Words can inspire, enlighten and motivate; but they can also confuse, frustrate and bore. In this short training, you’ll learn how to connect with your audience and explain ideas so that they’re not just understood, but have a meaningful impact. Skills covered are:
- Adapting communication goals and strategy to your target audience
- Talking with people who have no idea what you’re...
In this talk, you will discover how Instagram Stories are a powerful way to tell a story in a short and snappy way and engage the audience along the way. From developing science quizzes to engaging social media campaigns, you will learn the best practices of Instagram’s interactive features and make science more inclusive. Based on our experience at CERN, we will accelerate you on a journey to...
One of the key ingredients to do good science is the embrace of diversity in all its facets. The LGBTQ+ community faces extra burdens in our daily lives as scientists, making us less likely to stay in academia and achieve visible positions within large experiments.
The LGBTQ CERN group is a CERN-recognized Informal Network seeking to provide a welcoming space for lesbian, gay, bisexual,...
The creation of scientific knowledge has transitioned from largely solitary work to collective efforts embedded in large collaborations, placing a new emphasis on social networks as the mechanism linking interdependent scientists across departments and universities. Professional networks have proven to be a key contributor in the career success and their presence becomes even more important...
The Belle II collaboration has over 1000 people from institutions in 26 countries working together to achieve its physics goals. The collaboration is committed to fostering an open, diverse, and inclusive environment, and created a diversity office to raise awareness of diversity and inclusion issues, promote an inclusive atmosphere within the collaboration, provide a safe and confidential...
The ATLAS Open Data project aims to deliver open-access resources for education and outreach in High Energy Physics and related computer sciences. Because the resources -data, software and documentation-target students and instructors, they must be tested by students and instructors before being released. One of the most effective production ways we have found is to promote on-site and remote...
LHCb is a collaboration of over 1300 members from 83 institutions based in 19 countries, and representing many more nationalities. We aim to work together on experimental high energy physics, and to do so in the best and most collaborative conditions. The Early Career, Gender & Diversity (ECGD) office exists to support this goal, and in particular has a mandate to support early-career (EC)...
Science communication is a field that has been evolving over the years. Visual communication has proved to be a critical allied for communication and outreach. The democratisation of technology, the development of 4G / 5G, and social media establishment pushed visual communication as a vital tool for any communication strategy. In large research organizations such as CERN, the archive of...
The best camera is the one you have on you.
In this tutorial, I will discuss how to use a smart phone to communicate your work with a remote audience using the inbuilt camera to produce still images and video content. This can then be edited, if needed, and shared on various social media platforms. Alternatively you can use your phone to directly live-stream and interact with your audience...
Early in 2020, as the Covid-19 pandemic started to hit Europe, scientific outreach and education had to face a new challenge: finding rapidly new ways to engage general public and students. Social media were found to be a useful tool to achieve this goal: thousands of people could be reached directly at home with a few clicks by using a laptop or a mobile phone.
In this talk, it will be...
With the onset of the COVID pandemic in 2020 all outreach and educational activities with in-person participation had to stop. The ALICE Collaboration adapted to the new situation and continued reaching out to the public using the multitude of online tools and platforms available. We will focus here on two of our main outreach activities, virtual visits and masterclasses.
With the...
The CMS Collaboration is one of the largest scientific organizations ever assembled, with over 5000 active members from 229 institutes in 51 countries and regions. The goal of the CMS Diversity Office is to foster a working environment where all members of the Collaboration can thrive; ensuring the collaboration’s diverse and inclusive environment is essential for its continued success. In...
Data analysis at the LHC has a very steep learning curve, which erects a formidable barrier between data and anyone who wants to analyze data, either to study an idea or to simply understand how data analysis is performed. To make analysis more accessible, we designed the so-called Analysis Description Language (ADL), a domain specific language capable of describing the contents of an LHC...
The communities of astrophysics, astronomers and high energy physicists have been pioneers in establishing Virtual Research and Learning Networks (VRLCs)[1] generating international productive consortiums in virtual research environments and forming the new generation of scientists. In this talk we will discuss one in particular: LA-CoNGA Physics (Latin American alliance for Capacity buildiNG...
The African Institute for Mathematical Sciences is a network of excellence centres
for innovative post-graduate training in mathematical sciences in Africa.
Established in 2003, today AIMS counts 6 institutes in 5 African countries
(Cameroon, Ghana, Rwanda, Senegal, South Africa) and focuses on academics,
research, and industry initiative. The students at AIMS follow different...
The International Particle Physics Outreach Group (IPPOG) has been making concerted and systematic efforts to present and popularize particle physics across all audiences and age groups since almost 25 years. Today the scientific community has in IPPOG a strategic pillar in fostering long-term, sustainable support for fundamental research around the world. One of the main tools IPPOG has been...
With the aim to highlight the impact of fundamental research on the broader society, the new Particle Therapy MasterClass (PTMC) package was developed and recently integrated into the International MasterClass 2021 (IMC) online programme, attracting some 37 institutes from 20 countries and more than 1500 students. The PTMC is focusing on the topic of cancer treatment, a particular sensitive...
The Extreme Energy Events Project (EEE) is an experiment devoted to the study of Extensive Atmospheric Showers (EAS) through an array of muon telescopes. It was directly born with the intent to involve high school students and teachers in its advanced physics research. Each EEE telescope was built by students and teachers at CERN and most of the telescopes are located inside Italian school...
At Guezet the sky is perfectly dark. That’s the type of sky the astronomers like to work with at night. Therefore, such conditions are better at Guzet than at the Pic du Midi where observers have to climb steep montains. Every summer, on the Col d'Escot, at an altitude of 1700 meters and from Chalet Beauregard, Astronomers are used to coming there to take advantage of this exceptional place...
The REINFORCE EU project ([link][1]) engages and supports citizens to cooperate with researchers and actively contribute to the development of new knowledge for the needs of science and society. After a brief description of the four demonstrators comprising REINFORCE, we will present in detail the demonstrator titled “Search for new particles at the LHC”, which will engage citizen-scientists...
Over the past 16 months, the landscape of science communication has radically changed to adapt to a situation of limited mobility and exploding internet usage. Following this trend, the LHCb collaboration has increased its online presence through a wide communication around its latest results, and has built experience in organising virtual visits of the experiment, while pursuing its efforts...
The Urknall Unterwegs module, a component of the outreach arm of the German science communication project KONTAKT, is a planned traveling indoor-outdoor exhibition on particle physics. Except it's intended for people who might not much care about physics. These are the people who skip the science centres, the open days at the local lab or institute, or who don't check into science...
We report on an ongoing project aimed to teach particle physics in primary schools, based on an original format developed by C.Lazzeroni and M.Pavlidou at the University of Birmingham (UK). The workshop allows young children (ages 8-11) to learn the world of particles, use creative design to make particle models and engage in creative writing to describe how particles interact with each...
The project “Warning! The big planetary threats: knowing them to defend ourselves " aimed to develop interdisciplinary educational paths on the themes of environmental fragility and dangerousness, addressing a wide audience but with a specific focus on young people.
The initiative consisted of 5 debates were scientists presented an in-depth scientific analysis of so-called natural disasters,...
Communicating the science and achievements of the ATLAS Experiment is a core objective of the ATLAS Collaboration. This talk will explore the range of communication strategies adopted in ATLAS communications, with particular focus on how these have been impacted by the COVID-19 pandemic. In particular, an overview of ATLAS’ digital communication platforms will be given –with focus on social...
We present the results of a first cycle of the unique Cultural Collisions programme run entirely online over one school year 2020/2021 in the South East Europe region. Cultural Collisions is a novel cross-disciplinary science engagement, networking and education programme designed to stimulate the interest of high school students in science by introducing the methods and concepts of art and...
The ATLAS Collaboration has developed a variety of printables for education and outreach activities. We present two ATLAS Colouring Books, the ATLAS Fact Sheets, the ATLAS Physics Cheat Sheets, and ATLAS Activity Sheets. These materials are intended to cover key topics of the work done by the ATLAS Collaboration and the physics behind the experiment for a broad audience of all ages and levels...
Particle physics seems to be abstract and far away from high-school students’ daily life. However, research in particle physics is not only relevant for scientists. Technologies developed at CERN have numerous applications, e.g., contributions to cancer therapy in medicine, contributions to art authentication and restoring in cultural heritage, and many others. In short, the fundamental...
International Masterclasses (IMC) is a program under the aegis of the International Particle Physics Outreach Group (IPPOG) to engage high school students and teachers in authentic one-day particle physics analysis experiences at universities and laboratories worldwide. The pandemic of 2020-21 caused IMC to pause and then adjust to be able to reach the participants and excite them about...
A novel outreach project is presented that makes use of playing cards – one of the most ubiquitous toys around the world – to communicate physics in a fun, engaging manner. A custom deck of cards has been designed to inspire an interest in physics while being widely appealing to the general public and useful for gameplay, magic and cardistry. In the course of bringing this project to...
Communicating ongoing research in fields as complex as modern physics to a broader audience is challenging. Nonetheless, this skill becomes increasingly important with a growing number of funding bodies requesting outreach activities to be part of a research project. Institutions dedicated to the interdisciplinary qualification of early career researchers only recently recognized a high demand...
High-energy physics on collider exploits large-scale instruments and infrastructures which are inaccessible for educational purpose. Possibly individual detection elements can be used to discover a given technology, but such simple setups do not illustrate properly the concept of combining various measurements to characterize particles. This is especially true for tracking devices, which...
Four years after the deployment of the ATLAS public website using the Drupal 7 content management system, the ATLAS Education & Outreach group has completed its migration to the new CERN Drupal 8 infrastructure. We present lessons learned from the development, usage and evolution of the original web site, and how the choice of technology helped to shape and reinforce our communication...
